De-blogging: You might be interested to know that bloggers in my 23,000-member Linkedin group, The Blog ZOne, report decreased interest in their blogs and decreased activity of all kinds on Linkedin, Facebook, Twitter and all other social media platforms they use. Everywhere I go online I ask people if they detect a reduction in social media use and engagement. So far, I have only found one guy who claims social media activity is up in his world and I simply don’t believe him because he has a failing business and a couple of new projects to promote .
By the way, when I can decide on appropriate names for them, I intend to start new blogs. Incidentally, bloggers need to re-brand blogging. We need to stop using the word blog and its variants. Trying to write about serious things in something called a “blog” is a little like trying to give a eulogy while wearing a clown outfit. Google expressions like “alternative word for blog” and you’ll find that bloggers have been searching for a better word for years.
A few of the bloggers(?) I follow have seen significant growth in the last year or so. I think there are opportunities to reach an audience but I like your clown outfit analogy. “just another blogger” is not a good way to build a brand.
There will be another incarnation of me somewhere down the road, but you probably won’t recognize the voice.
Thanks for the thoughts. I always appreciate your insight.
Joseph E Bird
December 8, 2015 at 12:51 pm
De-blogging: You might be interested to know that bloggers in my 23,000-member Linkedin group, The Blog ZOne, report decreased interest in their blogs and decreased activity of all kinds on Linkedin, Facebook, Twitter and all other social media platforms they use. Everywhere I go online I ask people if they detect a reduction in social media use and engagement. So far, I have only found one guy who claims social media activity is up in his world and I simply don’t believe him because he has a failing business and a couple of new projects to promote .
By the way, when I can decide on appropriate names for them, I intend to start new blogs. Incidentally, bloggers need to re-brand blogging. We need to stop using the word blog and its variants. Trying to write about serious things in something called a “blog” is a little like trying to give a eulogy while wearing a clown outfit. Google expressions like “alternative word for blog” and you’ll find that bloggers have been searching for a better word for years.
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December 8, 2015 at 1:10 pm
A few of the bloggers(?) I follow have seen significant growth in the last year or so. I think there are opportunities to reach an audience but I like your clown outfit analogy. “just another blogger” is not a good way to build a brand.
There will be another incarnation of me somewhere down the road, but you probably won’t recognize the voice.
Thanks for the thoughts. I always appreciate your insight.
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